If you are willing to learn, you can study and play around with photo and video editing software and apps and build skills to improve your business for free or that will pay for itself quickly over a short time when you consider the cost of paying someone else to do it for you.

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Canva

Canva.com is a design site that helps your marketing material look professional and can be downloaded once designed. It has thousands of free templates and over a hundred design types of posts, presentations, letters, etc. that you can tweak to be your own unique design and then download to your computer for use on any of your social media platforms. There is a free version that has tons of great preset formats, graphics, photos and fonts available. Canva Pro for individuals and Canva Enterprise for teams has a monthly fee, but many added features such as an animator to make custom GIFs, one-click design resize, a background remover and millions of  photos, stock images, videos and graphics and more.

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CapCut

This video-making platform has a wonderful free version. It also offers a paid version that allows for more creation details and cloud space to save your videos. CapCut offers many pre-made videos and reel designs where you just upload your own videos and photos to customize their designs with your work. Music and font styles can be customized, too. 

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Final Cut Pro

Final Cut Pro is a complex video editing software system that has a free trial time period. Once you get the hang of it, it pays for itself quickly. It does take a few practice times to start to really understand how Final Cut Pro works. But, you will save so much money when you consider that a professional real estate video can cost hundreds of dollars. I think it is worth it.​​​